Myths

  A featured snippet is a search answer shown at the top of Google page 1. Also called an “Answer Box,” it helps provide a concise answer to a query right then ... Read More....

What is Semantic Analysis? Semantic analysis, also referred to as latent semantic indexing (LSI), is a mathematic tool that scans the raw data of a document and identifies the relationship between the ... Read More....

One of the main purposes of generating and promoting content is to satisfy search queries of your target audience. Without users actively searching and “looking” for your content, there is no point ... Read More....

What is keyword density? Keyword density is the ratio of the number of times a keyword appears on a page compared to the page’s total word count. The simplest formula for keyword ... Read More....

That’s not true at all. Links could be directed to any page of your website, provided they are all natural. Both your home page and internal pages have equal relevance when it ... Read More....

Before we get into the details of how many backlinks you should have or what number is optimum for your website, let us establish what backlinks actually are. Quite evident from the ... Read More....

There is a long-standing debate in SEO about whether there’s a “magic number” of links for any specific page. As with so many complexes SEO issues, there isn’t a definite answer to ... Read More....

Do-follow vs. No-follow, which to follow and which to ignore? This has always been a hot topic in the SEO community. Since no-follow links literally ‘tell’ the search engines not to follow ... Read More....

PageRank, named both after Google co-founder Larry Page and a clever reference to its function, is a patented algorithm used by Google to measure the importance of a website in order to ... Read More....

There are a lot of misconceptions regarding link relevancy. The biggest myth is that any link that does is not relevant to the niche of your website won’t help you rank, or ... Read More....

No one’s denying the importance of high authority links, but calling links the sole factor in Google’s rankings is a bit of a stretch. While links are considered one of the top ... Read More....

Let’s first define external and internal links for the uninitiated. External links direct users away from a website. For example, when Entreprenuer.com links to yourdomain.com, or vice versa, that’s an external link. ... Read More....

The objective of search engine marketing is to generate traffic for your website. This is applied through: On-Page Optimization On-Site Optimization Off-Page Optimization Now, off page SEO entails building authority and search engine ... Read More....

While backlinks from high DA sites are a very important component of off-page SEO, if you want to rank on the first page of Google, you’re going to need to do a ... Read More....

The rules are pretty straightforward: Guest posting will not hurt your link building efforts. Spammy, low quality, guest posting will hurt your link building efforts. It’s that simple. Guest posting is not ... Read More....

If you think your job ends once a link is live, you’re dead wrong. Ask any smart SEO specialist, link builder or marketer, and they’ll tell you links are not permanent and ... Read More....

Let’s just get this out of the way: outbound links improve your website’s ranking in search engines. There are those who preach that outbound links would hurt your rankings because they direct ... Read More....

Okay, we’ve heard this one before. And we understand why textual links are still preferred by many. But demonizing image links as bad for SEO? C’mon! This ongoing debate has caught many ... Read More....